vineri, 17 aprilie 2015


You know that I'm very picky with my mascara: I want volume, definition and lenghtening without the mascara clumping my lashes or having a fall-out onto my cheeks. I also want it to be very pigmented in colour and not to dry very soon. Not many things, right ? Well I think I may have found the right mascara. 

Max Factor is launching a breakthrough 3-in-1 mascara innovation creating a striking lash using a savvy combination of wand technology and expert formulation. The result is an all-out glamorous lash-look that oozes high glamour. The mascara is part of the Glamour collection, which also contains an eyeliner, a single eye shadow and a wild shadow pencil.

Max Factor research recognises that women today want it all when it comes to lashes, not wanting to settle for just a single benefit from their mascara. In order for them to achieve their ideal lash look it must deliver on all three of the key benefits for glamorous lash lovers – volume, length and darkness. It is for these women that Masterpiece Glamour Extensions 3-in-1 mascara has been created, delivering on the top three desired mascara results – length, volume AND darkness. 

                              How does this unique volumising and lengthening formula work?
VOLUME: The Masterpiece Glamour Extensions 3-in-1 mascara formula contains volumising prills which form spherical wax particles, that act as spacers between lashes to make them appear fuller
LENGTH: In tandem, this lash extending formula contains over 30,000 carbon black fibres in each tube! When applied, these fibres weave into the smooth sculptable formula for an instant lash extension effect
DARKNESS: As lashes are bolstered with the Carbon black fibre formula the darkness will intensify.

The Make-up artist secret weapon for a striking lash look? The “Instant Impact Wand
The Instant Impact Wand for Masterpiece Glamour Extensions 3-in-1 mascara has been created to excel at delivering extra impact lashes by expertly displacing more formula on to the lashes compared to larger wands. 
It’s unique quality is that the brush places a bulk of mascara at the base of the lashes which gives lashes incredible lift. This, combined with the lash extending fibres formulation works to deliver a truly incredible lash look.” 

This cleverly designed mascara applicator ensure direct and extremely tight contact between the wand and lashes, so every stroke delivers more. When removed from the mascara tube, the instant impact wand is evenly and heavily coated in formula, ensuring an extreme transformation from first stroke. Once applied to lashes, the bristles come though from inside, combing through lashes and separating for an exquisitely dramatic finish.

Pat McGrath, Max Factor Global Creative Design Director, comments, “We’ve seen lashes in all shapes and sizes making a come-back recently. From bold and clumpy to outrageously fantastical and luxuriously luscious lashes - it’s all about making a statement. For me, Masterpiece Glamour Extensions 3-in-1 mascara is perfect in allowing women to play and create a sense of opulent, voluptuous, even boundless lash looks - in just one or two strokes.” 
The Max Factor MASTERPIECE  GLAMOUR EXTENSIONS 3-in-1 mascara can be found in stores at the recommended price of 62,52 ron.  Until next time ,

A dose of English :
savvy/savviness - practical understanding; shrewdness or intelligence; common sense
to ooze - to display some characteristic or quality
to prill - to convert (a material) into a granular free-flowing form   
wax - ceara
to bolster - to make (something) stronger or better : to give support to (something)
to stroke - to rub gently in one direction
bristle - a short, stiff hair, fiber
boundless - not limited in any way : having no boundaries   


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