Soufeel was founded in 2011, to deliver the best shopping experience for jewelry lovers all over the world. Their slogan is “For Every Memorable Day”. Soufeel’s direct to consumer model allowed them to create the most beautiful charms, beads, bracelets and other accessories, and offer them to the customers at ultra-competitive prices – all backed by their class leading guarantee and customer service.
The Soufeel products adopt 925 sterling silver and colored gems as main raw materials. With interchangeable charms, you will be delighted in many possibilities by selecting from over 500 designs of charms. Soufeel products also encourage customizing your own memorable charms with your themed photos to celebrate your memorable days.
They have a wide variety of rings, earrings, necklaces, bracelets and of course charms (they are said to be a dupe for the more famous and more expensive Pandora).
I was of course curious about the quality of the charms compared to Pandora ones, so I chose only two to test : July 's birthstone charm and the Pink Flower charm. I received them after around two weeks. They came in an elegant box, in separate plastic bags together with a polish cloth.